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April 21, 2017 The Vape Co on 60 Minutes Australia: Fighting back against big tobacco
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The Vape Co on 60 Minutes Australia: Fighting back against big tobacco

As the vaping industry grows in size and strength, the public is becoming increasingly interested in what the world of e-cigarettes is slowly developing into.

Originally formulated as a more effective and more natural quitting tool than other nicotine replacement therapies, vaping has grown to pose a genuine threat to the tobacco industry.

In an investigation by 60 Minutes Australia into how the tobacco industry is responding to the vaping movement, we were lucky enough to feature in the broadcast and give our opinions.

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