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The UK vaping scene is already having a significant impact on the smoking industry and the way in which the public has grown to value their health. But the future is even brighter.

The success of vaping prompts an important question, primarily regarding how the UK of the near future will integrate alternative tobacco products. The UK has introduced lenient, and generally liberal, controls with regards to the industry, avoiding the strict legislation that other governments have seen fit to implement.

The public has responded to vaping extremely positively, leading to the introduction of new sub-cultures and social identities. With this, it looks like vaping is here to stay.

As the vaping industry grows in size and strength, the public is becoming increasingly interested in what the world of e-cigarettes is slowly developing into.

Originally formulated as a more effective and more natural quitting tool than other nicotine replacement therapies, vaping has grown to pose a genuine threat to the tobacco industry.

In an investigation by 60 Minutes Australia into how the tobacco industry is responding to the vaping movement, we were lucky enough to feature in the broadcast and give our opinions.

Beneath the very crust of the earth, a remnant of a life once lived rummages through the wreckage of the old world. Its clammy, boney hands caress inexplicable objects from the lost society above, its simple mind unable to comprehend their worth or meaning.

Something catches the creatures eye, something unnaturally preserved, seemingly immune to the ravages of time. With uncommon care, the beast inspects the small, leather bound book, taken with its beauty. It can almost hear a soft, intimidating whispering, inviting a closer look.

Suddenly, the artifact bursts open as an ungodly, shrieking noise erupts in the dank cavern. Blinding light illuminates the creatures visage, as it stares, frozen in terror at the contents within.

For the first, and last time, the creature speaks, screeching the words contained within as it is locked in petrifying horror:

'ITS TIME TO MEET THE STAFF!'

Vaping helps you to reduce risk in numerous areas, but not many would have thought about how using e-cigarettes can put a stop to fire risks.

As it turns out, that's exactly the case!

Vaping has provided a means for so many of us to throw away a terrible, harmful and expensive habit. The journey to finally ditching that last pack of cigarettes can be a painful, unpleasant path, but a healthier life is worth it.

We take great pride in our business, particularly how it's been on the forefront of a new generation of smokers who have finally been able to free themselves of cigarettes. And we want the world to know that they won.

Smoking is a burden in more ways than you may think. Despite the obvious health risks, many of us can underestimate the cost of smoking, and how much it eats into our cash reserves over the course of a year.

The average UK smoker uses around 10-20 cigarettes a day, with each pack of 20 costing up to £11. In a year this adds up, hitting an estimated spend of around £3500 per annum. That's one hell of a lot of money!

A new study has shown that E-cigarettes are up to 97% safer than conventional smoking.

In a study funded by Cancer Research UK and performed by the department of epidemiology and public health at UCL, it was found that long term vapers have significantly lower toxic and carcinogenic substances in their body when compared to smokers.

A shrouded figure struggles up the barren, twisted hillside, his crooked form barely able to pull himself up the steep path. His journey is familiar, but his task is both alien and mortifying. As he crests the ancient dune, a cold chill reminds him of the unspeakable horrors that have graced this godforsaken land. He does not stop, even as his body screams for relief and his restless mind pleads for him to run far, far away from the nightmare that awaits him.

Finally he sees his goal, a black, shapeless void in time and space. It hovers so gracefully and yet fills his soul with such sickening dread. Steeling himself, he moves his wizened visage closer to the opening, listening intently.

The words that hiss from the abomination are exactly what he feared:

'It's time to meet the staff'

It's been over a year since Public Health England posted their landmark research into E-cigarettes. The study, which was supported by a number of prominent bodies, including the NHS, concluded that vaping is approximately 95% less harmful than smoking, and gave vaping a prominent boost in public perception.

But, should you check the headlines about vaping you might be dissuaded, as contradictory and confusing reports are appearing left, right and center.

Deep within the ripples of time, a disturbance makes itself known to the universe. What cosmic horror dwells within?

Yup, it's time for meet the staff!

And who is the subject for our little character autopsy? We're heading right back to  senior management with our beloved overlord, Anil (Ohgodwhatshappening Itsyourfaultest).

Despite our growing obsession with pushing Xmas celebrations far too early in the year, it's never too early to think about quitting cigarettes for good. Be it a new years resolution, a choice gift from a family member or just hard-as-iron will power, this is a great time to get started.

We've put together a little list of our products that will keep you on the right path, and bring the fun back to quitting.

Here we return with yet another thrilling observation of the wondrous variety within the veritable animal kingdom of the Vape Co staff.

Today we look towards our Holloway store, a wonderful place where pies and football are equally heralded as 'the best thing ever'. And in this humble little abode, we find Zoe (Greekus Shoutatus).

Obesity is a dirty little word that follows around most major powers in the world, as we all try to balance readily available garbage food with growing inactivity.

The result? We as a people are getting considerably fatter, and our health is declining. Despite what some people may tell you, this is a big, big problem.

However, Vaping is having some unexpected side effects which could make a significant impact on our waistlines. That being how flavoured liquids seem to be reducing user's cravings for naughty treats and fatty snacks.

Despite the fact that vaping is still unrecognised as a smoking cessation tool in the US, it seems that the public's actions drastically  contradict political opinion.

The Department of Family Medicine and Public Health of the University of California and the National Cancer Institute recently announced the results of a domestic study of US smokers, with the aim to better understand what effect e-cigarettes are having on cessation rates.

Vaping once again finds solid grounds with the medical bodies of the world, as Public Health England announces that the UK is now seeing the least amount of people smoking in years. And they believe that vaping is key, so why is the vaping industry treated so poorly in world politics?

E-cigarettes go hand in hand with controversy, often fuelled by uninformed speculation, but actual definitive research is few and far between. This can make the available information for would-be vapers at best confusing, but at worst contradictory.

However, more and more research is slowly providing a clear picture of how the vaping industry is changing the face of smoking, and the verdict is extremely positive.

The smoking culture is one of those dirty little terms that follows around users of tobacco products. Socialised smoking, smoking areas and other day to day realities of being a smoker often walk hand in hand with accusations of antisocial behaviour and less than favourable representations.

But then came vaping, a healthier alternative to smoking, which manages to trade off the negative aspects of smoking without reducing the satisfaction. But does the negative stigma attributed to smokers carry over to vapers?

Well, that is the definition of a yes/no question.

When the boss walks in the door wearing a beret and camo, your company has either begun a very aggressive stance on competition, or you might just be witnessing the first steps of celebrating Reserves Day.

Come one, come all, join us as we venture back in the dusty annuls of the Vape Co staff.

Today we look right up the hierarchical chain, all the way to senior management, a dark place not usually deemed suitable for the eyes of mortal men. Today, we talk about our boss, Maria (Doyourjobious Shutyourfaceious).

Welcome Vape Co customers, welcome to the biographical event of the year:

The London Vape Co's Meet the Staff

We begin our journey with one of the most mysterious and confounding examples of a Vape Co employee; Matthew (Hyperactivus Redbullious).